Search results for "Grocery shopping"
showing 8 items of 8 documents
How the Covid-19 Pandemic Is Changing Online Food Shopping Human Behaviour in Italy
2020
The advent of the Internet has significantly changed consumption patterns and habits. Online grocery shopping is a way of purchasing food products using a web-based shopping service. The current COVID-19 pandemic is determining a rethinking of purchase choice elements and of consumers&rsquo
Online Grocery Shopping at Multichannel Supermarkets: The Impact of Retailer Brand Equity
2021
Online shopping for food products is quickly accelerating worldwide, particularly following the impact of COVID-19 pandemic. Most e-grocers are multichannel supermarkets that have developed the onl...
Entrepreneurial Opportunities Created by Electronic Grocery Shopping
2000
Current trading of daily consumer goods, groceries, is based on large chain masters as co-ordinators and extensive use of small companies as subcontractors, stores as customer front-ends and self-service as means for picking-up and home delivery of the goods. Our research aims at sketching what will be their role in the age of Internet storefronts and seamlessly interlinked information system. We use task analysis to reveal the areas of opportunities created for entrepreneurs by changing industry operations and structure. The analysis is based on literature on entrepreneurs, explorative survey on EGSs (Electronic Grocery Shops) around the world on the Internet, and on the experiences of the…
Touch, threats, and transactions: Pandemic influences on consumer responses and the mediating role of touch likelihood when shopping for fruits and v…
2022
The COVID-19 pandemic has influenced consumer behavior in numerous ways. Most of the public health measures have centered around minimizing social contact and physical touch. In the present study, we investigate the impact of such touch restrictions, introduced during the pandemic, on consumers’ shopping responses and payment preferences in the context of a perishable food category amenable to tactile evaluation (fresh fruits and vegetables). The study used a single-factor between-subjects design (during vs. before the COVID-19 pandemic), with the data collected in a scenario-based online experiment from a sample of 729 participants. The results revealed significantly less favorable shoppin…
Contribution to the Sustainability Challenges of the Food-Delivery Sector: Finding from the Deliveroo Italy Case Study
2020
The food delivery sector is assuming increasing importance in the distribution of food products and meals as it is becoming an ordinary component of consumption habits. However, the growth of the sector has inevitably affected the demand for freight transport, especially in urban areas. The aim of this study was to investigate the main enabling factors affecting the adoption of sustainable strategies, among which the electro-mobility, in the food delivery sector and what obstacles to dissemination can be seen. Deliveroo s.r.l. was chosen as case study. Results show that Deliveroo undoubtedly represents a good example of sustainable logistics and the dissemination of good practices among the…
STRATEGIES FOR A MORE SUSTAINABLE HOME FOOD DELIVERY SYSTEM: THE CASE STUDY OF DELIVEROO
2020
The aim of this work is to investigate the main enabling factors facilitating the diffusion of the emobility in the food delivery sector through the analysis of the Deliveroo case study. Deliveroo s.r.l. has been chosen for two main reasons. First, the growing importance of the company in the food delivery market, with an annual turnover increase of +120 million euros in 2017, becoming one of the major national players for food delivery. Second, the company recently adopted a strategy to support the diffusion of electric mobility for home delivery through the subscription of specific agreements.
Online grocery shopping before and during the COVID-19 pandemic: A meta-analytical review.
2021
The COVID-19 pandemic has forced people to limit their physical interactions, which has led to explosive growth in online grocery shopping. However, there is no clear consensus in the retailing literature on whether consumers prefer to buy groceries online. The objective of this current study is to synthesize research about online grocery shopping published before and during the COVID-19 pandemic and to develop a conceptual framework about online grocery purchase intentions and their determinants, the mediation effects of consumers’ attitudes, the moderating effects of COVID-19, and control variables. The meta-analysis presents data derived from 50 independent samples with a sample size of …
Exploring positive online customer experience formation : a study of food waste shoppers
2022
This qualitative study investigates the formation of positive online customer experiences in the context of online grocery shopping. This study analyzes customers’ written descriptions of the causes of their positive experiences when visiting an online store. Data were collected with an online survey of 581 respondents. The case company is a Finnish online retailer, Fiksuruoka Ltd. Fiksuruoka’s business idea is to sell food waste; its product range consists of surplus groceries that are in danger of being disposed of. The findings show that four main themes contribute positively to the online customer experience. Positive customer experiences were explained by factors related to 1) the shop…